My headline means two things to me today. First, the social media landscape. This was my post on Facebook this week.
Social media is a mess right now. The new Facebook interface is convinced I want to be one of the groups I support all day long (and not myself) which completely confused a friend this morning. Twitter keeps changing its interface and asking me to give them money (no way, you should be grateful I'm still logging in and seeing any of the ads on the site). Instagram keeps sending me videos of strangers describing knitting hacks in languages I don't understand (and I'm not entirely sure why except for the one "how to crochet a penguin video" I did watch once about six months ago). I'm not job hunting so LinkedIn is not a destination and I prefer to read instead of watching videos so YouTube is not the best place for me either.
But, I do like to know what you're all doing. Going to try to keep hanging in here to see the people I love doing the things that they love and chuckling about LOTR memes and Mariah Carey on her way.
It's getting worse. And now I see people going to Mastodon, Tumblr, Reddit and Discord. I'm in a few of those places, but I'm not sure that this business needs to reinvent itself again in social. I'll keep this blog going and I'll stay active on LinkedIn, but I think I'll be closing my Twitter account after I get my data. I don't use it enough and he doesn't get to count it.
And now my second point.
The freelance world has changed since the pandemic. I used to see dozens of options available to connect with potential clients for reasonable rates and now FIVERR is advertising on TV, PhDs are taking editing jobs, and more people have jumped into the remote world. Many of the places where I used to find gig work at night (EST) are already finished by the time I can log in. I'm happy for the companies but sad my routine is broken. I will be honest I was hoping that my business model would last another 20 years, but the world changes constantly.
I am fortunate to not be desperate enough to write for pennies. I am also fortunate that I am not homebound and can flex in different ways to support myself and my family. After a few months of frustration, I am moving forward again with a new part-time gig and it's exactly the bridge I needed. When it's time for me to leave my full-time job, I'll be able to focus more on Off Peak again.
How are you navigating this changing landscape?
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